How Google has Changed Keyword Research Forever with a Free Tool

by Dave Joa

Google has just upgraded the Adwords External Keyword Tool so that it now also shows Search Volumes for the Keywords it returns during keyword research. As Google is the biggest source of keyword search phrases, due to the fact that it is the dominant search engine used by web surfers, this news is extremely significant.

If you are an internet or affiliate marketer you will know that the tradition tools used for keyword research, like Wordze, Keyword Discovery, Keyword Elite and Wordtracker have always been thought of as inaccurate when providing estimated search volumes. They can only collect a very small fraction of the data that Google has access to. The Google keyword database must be massive when you compare it to those of the tools above.

Up until now all the keyword research tool services available have just tried to estimate search volumes from the little data that they have, but at best these were only really best guesses and probably have never been very accurate. With no other tools showing anything any more accurate they are what have been used for years.

The Google Adwords external keyword tool has changed all this as it now displays key phrase search volumes that are not calculated, but which are taken directly from real search volume data gathered by Google from their own search engine. Now anyone performing keyword research can get all the data they need directly from Google, which will be much more accurate than that provided by the paid keyword research services.

The best part of this news is that Google now provides all this new information for free! Although the external keyword tool is provided for affiliate marketers using Adwords to promote products and services, it is available free to everyone. If you know the link URL then you can use this tool for free.

Many top internet marketers in the industry are claiming this as the biggest thing that has happened to internet marketing for a very long time. For once it seems that Google is giving something back. Of course there are also many cynics out there who question why Google has done this and there are others who question the accuracy of the search data Google has revealed. Early checks have shown that in may cases the data is fairly accurate, but only time will tell as more analysis on these new results is completed.

The other fact that is important to remember is that there is also a free version of this for each geographic country location, such as the UK or Australia, so keyword search volumes are now also available for country specific keyword research. So for UK keyword research, the Google external Adwords keyword tool is now the best keyword research software currently available.

For internet marketers in those countries this is an exciting development as the traditional keyword tools just never had sufficient data for the keyword results they provided to provide useful information and what is more this new tool is free!

About the Author:

For more on the Google Adwords External Keyword Tool read the reviews at the Affiliate Marketing Software website and see how it can be used with other tools such as Keyword Elite Software .

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